In-Store Demos
Bilingual demo specialists skilled in cooking, sampling, and Hispanic-style recipes that drive immediate shopper engagement and sales.
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Real-Time Reporting
Photos, pricing checks, inventory updates and audit summaries delivered instantly after each store visit or activation.
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Display Building
Case stacks, end caps, power wings, feature tables and POP installation designed to maximize visibility and sell-through.
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Retail Resets & Special Projects
Planogram resets, new item cut-ins, seasonal changes, campaign execution and grand opening support.
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Retail Audits & Insights
Detailed shelf audits, pricing verification, competitive tracking and photo documentation across all store formats.
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In-Store Merchandising
Photos, pricing checks, inventory updates and audit summaries delivered instantly after each store visit or activation.
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Brand Support
In-market support for launches, events, pop-ups, displays, and special activation needs across Hispanic retail.
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Field Teams
Specialized merchandisers supporting resets, seasonal programs, audits, and store-level accuracy.
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Shelf Mastering
Perfect shelf execution, planogram compliance, restocking, and real-time reporting for flawless visibility.
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We Deliver Retail Execution That Drives Real Growth
Generis Latina combines the discipline of a structured field team with the speed and flexibility of a family-run agency. We specialize in merchandising, in-store demos, resets and field execution for Hispanic-focused CPG brands across California and Texas. Our approach ensures your products are visible, properly stocked, and consistently represented where it matters most: at the shelf.
- Strategic Merchandising
- Perfect shelf execution, rotation and display compliance.
- Consumer Engagement Activations
- High-impact bilingual demos and recipe-based sampling events.
Our field team stays connected 24/7 to ensure flawless execution and immediate response to store needs.
Your Marketing Solutions Happy Clients Says?
Esther Howard
Brand Manager, La FiestaGeneris Latina elevated our in-store execution from day one. Their demo team connects perfectly with Hispanic shoppers, and their merchandising consistency has helped us grow our presence across key retailers.
Courtney Henry
Nursing AssistantThere are many variations of passages of the Lorem Ipsum available, but the majority have suffered alteration in some form, by injected humour, or randomised words which don't look even slightly believable.
